Committed to empowering Indian OTT production, Canon adds EOS R5 C to its Netflix approved range of cinema cameras
Delhi, 27th April 2023 – Canon, one of the leading digital imaging solutions companies, announced today that its hybrid genius, Canon EOS R5 C is now Netflix approved. With a new firmware update, the compact and full-frame mirrorless camera promises filmmakers enhanced operation and superior image quality for OTT video production.
With an uptake in OTT streaming services followed by the rise of premium video content on-demand, the EOS R5 C is impressively Canon’s eighth addition to its line up of Cinema EOS cameras approved for use on Netflix productions. As a testament of its commitment to bolster growing imaging segments and especially that of India’s promising cinema industry, other Canon cameras on the Netflix authorized list include EOS R5, EOS C500 Mark II, EOS C300 Mark III, EOS C70, EOS C300 Mark II, EOS C700 FF, EOS C700 and the EOS C500.
Speaking about the announcement, Mr Manabu Yamazaki, President & CEO, Canon India, said, “Whether it is spending time with family, friends or even enjoying personal downtime, OTT has now become synonymous with entertainment. The advent of OTT platforms has revolutionized the means for a storyteller to create content in a way that transcends beyond boundaries. At Canon India, we have been witnessing consistent growth in the cinema segment since 2019 and expect it to grow at even higher rates. Through our wide array of Cinema EOS range, we have consistently enabled creators to tell their stories in the most captivating way possible. The Netflix stamp of approval on our flagship Canon EOS R5 C is testament to our commitment and contribution to the growth of the Indian OTT industry. It is our endeavour to further empower Indian filmmakers with our innovate technologies that are at par with their creative storytelling abilities."
Offering a perfect amalgamation of cinema-quality video and high range still image captures, Canon EOS R5 C stands true to the company’s vision of bringing innovative and industry-leading digital imaging solutions. Being Canon’s first camera to provide internal 8K 60P Cinema RAW Light recording, EOS R5 C maintains the aesthetics of RAW video while reducing file size backed by an internal cooling system for continuous internal recording in different file formats. Equipped with 45MP full-frame CMOS sensor, the hybrid imaging marvel generates less noise and creates a shallower depth of field. EOS R5 C is also equipped with 4K/120P video recording, HDR support with HLG and PQ formats.
The new firmware update (Version 18.104.22.168) strengthens Canon’s commitment to the filmmaking and content creation market. Users can download the update by simply visiting EOS R5 C Firmware Version 22.214.171.124.
About Canon Inc.
Canon Inc. (NYSE: CAJ), headquartered in Tokyo, Japan, is a leader in the fields of professional and consumer imaging equipment, industrial equipment, and information systems. Canon’s extensive range of products includes production printers, multifunction office systems, inkjet and laser printers, cameras, video and cinematography equipment, network cameras, medical systems, and semiconductor-manufacturing equipment. Originally established in 1937 as Precision Optical Industry, Co., Ltd., a camera manufacturer, Canon has successfully diversified and globalized to become a worldwide industry leader in professional and consumer imaging systems and solutions. With approximately 180,775 employees worldwide, the Canon Group includes manufacturing and marketing subsidiaries in Japan, the Americas, Europe, Asia and Oceania; and a global R&D network with companies based in the United States, Europe, Asia and Australia. Canon’s consolidated net sales for fiscal 2022 (ended December 31, 2022) totaled $30.31 billion (at an exchange rate of ¥133=U.S. $1). Visit the Canon Inc. website at: global.canon
About Canon India
Canon India Pvt. Ltd. Is the sales and marketing subsidiary of Canon Inc., a world leader in imaging technologies. Having started its operations in 1997, Canon India markets a comprehensive range of sophisticated contemporary digital imaging products and solutions in India. The company today has offices in 10 cities across India with merchandise warehousing facilities at 4 location and employs over 1000 staff and over 850 channel partners. Canon India enjoys a vast retail presence across the country through Canon Image Square (CIS) stores, PIXMA Zones, and BIS Lounges. Canon India’s service reach extends to over 632 towns covering 19,118 PIN codes across India – which comprises of 349 Camera collection points, 15 Camera repair centers, 316 Printer repair centers, 184 Copier, Scanner and 129 Large Format Printer Sales & Service dealers. (Data as of February 2023)
In sync with its corporate tagline- ‘Delighting You Always’, reinforced by World-class technology, Canon offers an extended product portfolio, including Digital Production Printers, Large Format Printers, Commercial Printers, Multi-Functional Devices, Managed Document Services, Inkjet & Laser Printers, Document and Cheque Scanners, Digital Cameras, DSLRs, Mirrorless cameras, Cinematic Imaging Products, Surveillance cameras and Medical Imaging products catering to the multiple market segments of consumer, SME, B2B, Commercial, Government & PSUs.