News & Press Release
Canon presents the EOS 90D and the EOS M6 Mark II with high performance and advanced functions packed into a compact body
15 Oct 2019 — Canon presents the EOS 90D and the EOS M6 Mark II with high performance and advanced functions packed into a compact body India, 15th October, 2019: Canon India, the leading players in the imaging space introduces two new cameras with innovatory features, the EOS 90D, a DSLR and EOS M6 Mark II, a mirrorless camera - designed for photographers and videographers seeking to raise the bar in their craft. The enhanced ergonomics and operability, advanced viewfinder, high-precision Dual Pixel CMOS auto focus technology and a 32.5-megapixel APS-C sensor, makes the EOS 90D the perfect choice for wedding photographers, to capture striking images and record rich detailed 4K videos with cropped & uncropped options and high frame rate recording capabilites.
Drumming up excitement for the festive season, Canon India rolls out Customer-Centric Initiatives and Offers
07 Oct 2019 — National, 3rd October 2019: As the excitement brews for the upcoming Indian festivities, Canon India, one of the leaders in the imaging space, announced several offers and initiatives across the country, to add fervor to the celebrations. To target the spirit of the festive season, Canon India has launched its new brand campaign called “DO GREAT WITH CANON”, which promises to empower and enable the ‘photography bug’ of customers and encourage them to take their first step towards the journey of photographic excellence. Through this campaign, Canon encourages its consumers ‘to explore the possibility of taking great images out of ordinary everyday moments’ with Canon DSLRs. The campaign story revolves around a young protagonist on his quest to make great shots from ordinary everyday moments. It shows how being at the right place and at the right time means nothing without the right camera. The campaign went live promoting its video on digital platform across India. It will further feature with a big bang in Print and Outdoor media with lot of impact properties. Over the years, Canon India has grown steadily to make its presence felt across the nation by delighting customers with its comprehensive ‘Input to Output’ approach that caters to the aspirations of users across genres. Canon’s camera technology is designed to click and capture true-to-life emotions and experiences and likewise, its print technology converts and preserves those memories into beautiful, frame-worthy pictures. In line with the same, the organization has also announced a ‘BE SMART PRINT SMART’ offer through which customers will get a Timex wrist watch free on purchase of the PIXMA G 2010 & PIXMA G 3010, Canon’s highest selling models in the inkjet category. The printers are aimed at making printing hassle free with features such as wireless connectivity and an integrated ink tank. This offer will be valid till 31st October 2019. Sharing his thoughts, Mr. Kazutada Kobayashi, President and CEO, Canon India said, “As one of the leading imaging brands in the country, we have been playing an instrumental role in enabling our customers to create memories that last a lifetime. Festivals are special occasions which bring about such memorable moments, and through our pan-India initiatives and customized offers we want to give our customers more reasons to rejoice during this season. With customer delight as our core resolve, we hope our customers make the most of this occasion and avail the festive benefits on their favorite Canon products.” Talking about the new campaign and offers, Mr. C Sukumaran, Director, Consumer System Products and Image Communication Products said “As a brand which has been a part of all the special moments of the consumers, we are all prepped to add more reasons for the customers to celebrate and rejoice. This festive season, we want the consumers to capture all those simple moments, yet make them look special through great photography. Through our campaign ‘Do Great with Canon’, we aim to promote our range of EOS DSLRS and inspire more people to nurture their love for photography. Additionally, our complete input to output solutions aim to foster a culture of printing and encourage users to frame the captured memories. Through our ‘Be Smart Print Smart’ offers, we want to make printing an enjoyable affair for consumers.” Along with the festive offers, the organization has also announced dedicated nationwide initiatives and activities to engage with customers during this season. In the North, Canon has lined up professional photography workshops to reach out to professional photographers and videographers in tier 2 and tier 3 cities and make them aware about Canon full frame mirror less cameras and RF lens series. Conducted by Canon’s technical experts and photo mentors, the workshops will provide hands-on experience on topics such as filmmaking, street, video blogging and portraits. The company would also be participating in the renowned Lucknow Photo Fair to be held on 12th & 13th October, where they will be showcasing their range of DSLRs, mirror less cameras, Pro DV cameras and printers, through a unique wedding themed demonstration zone Alongside, roadshows have also been lined up in the region to reach out to jobbers with live demonstration of the colour and mono copiers specially designed for the segment. In the West, the organization will be organizing exclusive Advanced and Wedding Photography Workshops for photographers along with live demonstrations of Full Frame DSLR Cameras & Mirrorless Cameras at key multi brand outlets. With Durga Puja, the biggest festive occasion in the East, Canon India participated in the region’s most renowned photo and video exposition namely Imagecraft and Phototech 2019, with a footfall of more than 10,000 audience. With this level of participation Canon aims to increase brand visibility and consumer brand recall. Further to the appreciation received form the photography fraternity, Canon India also unveiled the new EOS 90D at the Phototech exhibition. Furthermore, to gain larger visibility during the festive season, Canon India has installed hoarding in strategic locations of Kolkata such as Kolkata Police assistance kiosks and around pathways leading to popular pandals. And to amplify the festive celebrations, special festive decors were deployed to 350 Canon Authorized Reseller outlets across the region and installed arch gates in front of partner outlets to spread the brand awareness. In the South, with the Mysore Dasara festival around the corner, the company will be doing full-fledged promotions with kiosks and hoardings across the city. Canon has also partnered with radio channels like 93.5 Red FM for promotions and radio jingles. To maximize its visibility, Canon is conducting photo walks and workshops to engage with the photo enthusiasts in Andhra Pradesh, Mysore and Telangana. Additionally, the company will be using public transport like buses and autos for branding and promotions to tap its key target audience. About Canon Group Ever since its foundation in 1937, Canon is guided by the “Kyosei” philosophy of living and working together for the common good. Canon strives to create and deliver world-class products, becoming a top global corporation by diversifying into new business fields throughout the world. Focusing on optical technologies, Canon produces office equipment, consumer and professional imaging devices, network cameras, healthcare and industrial equipment. Through the close connection between its global head office in Tokyo and regional headquarters in America, Europe, Asia, Oceania and regional headquarters in Japan, Canon combines its global and local operations organically. In 1996, Canon launched its Excellent Global Corporation Plan with the goal of serving the society with advanced technologies and becoming a trustworthy and responsible corporate citizen. The year 2016 was the first year of Phase 5 of the Plan. Currently, Canon boasts a strong global presence of 376 subsidiaries all over the world, supported by 197,776 employees. (Data as of December 31, 2017) About Canon India Canon India Pvt. Ltd., a 100% subsidiary of Canon Singapore Pvt. Ltd., is a world leader in imaging technologies. Set up in 1997, Canon markets over 200 comprehensive range of sophisticated contemporary digital imaging product and solutions in India. The company today has offices and warehouses in 14 cities across India and employs over 1000 people. Canon has over 500 primary channel partners, 14 National Retail Chain partners, and over 6000 secondary retail points. Canon India till date has opened over 250 retailer stores accredited as “Image Square” across 100+ cities in the country. Canon India’s service reach extends to over 579 towns covering 18,150 PIN codes across India - which comprises of 300 Camera collection points, 16 Camera repair centers, 258 Printer repair centers, 191 Copier, Scanner and Large Format Printer Sales & Service dealers. (Data as of October 1, 2019). In sync with its corporate tagline- ‘Delighting You Always’, reinforced by World class technology, Canon offers an extended product portfolio, including copier MFDs, Managed Document Services, Fax-Machines, Printers, Document and Cheque Scanners, All-in-ones, Digital Cameras, DSLR’s, Cinematic Imaging Products, Camcorders, Cable ID Printers and Card printers catering to the multiple market segments of consumer, SME, B2B, Commercial, Government & PSUs. In 2018, the imaging leader recorded a double-digit growth.
Canon Partners with McAfee to Protect Businesses from Ever-evolving Security Threats
04 Oct 2019 — New Delhi, 27 September, 2019: Canon and McAfee, the leading device-to-cloud cybersecurity company, today announced they have entered into a strategic partnership to provide businesses with embedded protection against malware execution and tampering of firmware and applications running on multi-function devices (MFDs). Through the partnership, McAfee Embedded Control now comes as an additional standard security feature on the third edition of Canon imageRUNNER ADVANCE Generation 3 MFDs, helping businesses strengthen the commonly overlooked endpoint security. “Security is among the top priorities of businesses today as cyber threats continue to develop in sophistication,” said K Bhaskhar, Vice President, Business Imaging Solutions, Canon India. He further added, “Our imageRUNNER ADVANCE MFDs are highly secure by design, but with the ever-evolving cyber security landscape, we strive to bring our customers the latest in security and innovation. We teamed up with McAfee in a strategic partnership to provide our customers with the most up-to-date security, helping them protect their connected devices and valuable data against today's vulnerabilities and tomorrow’s unknown threats.” “As the number of connected devices in an organisation grows, so do the risks from malware and attacks,” said Brent Smith, Director of OEM Sales, McAfee. “McAfee Embedded Control ensures the integrity of systems by only allowing authorised access to devices and blocking unauthorised executables. We are excited about this partnership with Canon to help provide their customers with greater assurance that confidential business data will remain protected.” McAfee Embedded Control protects millions of devices worldwide such as ATMs and retail point-of-sale systems, defending against zero-day and advanced persistent threat (APT) attacks. By blocking the execution of unauthorised applications through intelligent whitelisting, McAfee Embedded Control helps reduce the risk posed by sophisticated malware, such as worms, viruses, and Trojans. The security feature ensures that only Canon-approved, authorised updates can run on the imageRUNNER ADVANCE system, helping to prevent tampering of existing firmware and applications, as well as safeguard businesses against malicious attacks and data breaches. “As enterprises continue to undergo their own respective digital transformations, it will become increasingly important for office equipment manufacturers to integrate cybersecurity features at the design level,” said Keith Kmetz, Program Vice President of Imaging, Printing, and Document Solutions, IDC. “Canon and McAfee design engineers joining forces to create an MFP that embeds these features into the device is a significant step in the future printing industry.” McAfee Embedded Control adds to the extensive range of security features incorporated into the third edition of Canon imageRUNNER ADVANCE Generation 3 MFDs, and is now available as a standard feature, once enabled. Users of the existing third edition imageRUNNER ADVANCE MFDs can initiate a firmware update via Canon’s System Platform and benefit from the additional security feature effortlessly. About Canon Group Ever since its foundation in 1937, Canon is guided by the “Kyosei” philosophy of living and working together for the common good. Canon strives to create and deliver world-class products, becoming a top global corporation by diversifying into new business fields throughout the world. Focusing on optical technologies, Canon produces office equipment, consumer and professional imaging devices, network cameras, healthcare and industrial equipment. Through the close connection between its global head office in Tokyo and regional headquarters in America, Europe, Asia, Oceania and regional headquarters in Japan, Canon combines its global and local operations organically. In 1996, Canon launched its Excellent Global Corporation Plan with the goal of serving the society with advanced technologies and becoming a trustworthy and responsible corporate citizen. The year 2016 was the first year of Phase 5 of the Plan. Currently, Canon boasts a strong global presence of 376 subsidiaries all over the world, supported by 197,776 employees. (Data as of December 31, 2017) About Canon India Canon India Pvt. Ltd., a 100% subsidiary of Canon Singapore Pvt. Ltd., is a world leader in imaging technologies. Set up in 1997, Canon markets over 200 comprehensive range of sophisticated contemporary digital imaging product and solutions in India. The company today has offices and warehouses in 14 cities across India and employs over 1000 people. Canon has over 500 primary channel partners, 14 National Retail Chain partners, and over 6000 secondary retail points. Canon India till date has opened over 250 retailer stores accredited as “Image Square” across 100+ cities in the country. Canon India’s service reach extends to over 579 towns covering 18,150 PIN codes across India - which comprises of 300 Camera collection points, 16 Camera repair centers, 254 Printer repair centers, 191 Copier, Scanner and Large Format Printer Sales & Service dealers. (Data as of August 14, 2019). In sync with its corporate tagline- ‘Delighting You Always’, reinforced by World class technology, Canon offers an extended product portfolio, including copier MFDs, Managed Document Services, Fax-Machines, Printers, Document and Cheque Scanners, All-in-ones, Digital Cameras, DSLR’s, Cinematic Imaging Products, Camcorders, Cable ID Printers and Card printers catering to the multiple market segments of consumer, SME, B2B, Commercial, Government & PSUs. In 2018, the imaging leader recorded a double-digit growth.
Canon expands the EOS R System with two new lenses – The RF24-70mm f/2.8L IS USM and RF15-35mm f/2.8L IS USM
03 Oct 2019 — National, 30th Sep 2019 - Canon India, the leaders in the imaging space expanded their EOS R System with the launch of two new RF lenses - the RF24-70mm f/2.8L IS USM and the RF15-35mm f/2.8L IS USM. These lenses are part of the essential trinity of focal range for professional photographers - 24-70mm, 16-35mm and 70-200mm. The two new lenses are Canon’s first to have Image Stabilization (IS) in their respective focal ranges and with the constant aperture of f/2.8. Both lenses cater to a wide variety of photography applications - the RF24-70mm f/2.8L IS USM’s versatile focal length range of 24-70mm makes it apt for shooting weddings, portraiture and products while the ultra-wide zoom range of the RF15-35mm f/2.8L IS USM makes it handy for landscape photography, weddings as well as for travel photographers. The premium and versatile L-series lenses are suitable for professionals as well as advanced hobbyists. The RF24-70mm f/2.8L IS USM and RF15-35mm f/2.8L IS USM zoom lenses will be available in India from early October at the price (MRP) of INR 1 82 995.00/incl. of all taxes (each) Product Specifications: RF24-70mm f/2.8L IS USM RF15-35mm f/2.8L IS USM Focal Length 24-70mm 15-35mm Maximum Aperture f/2.8 f/2.8 Minimum Focusing Distance 0.21 m (at 24mm), 0.38 m (at 70mm) 0.28m (entire focal length) Maximum Magnification 0.3x 0.21x Lens Construction 21 elements in 15 groups 16 elements in 12 groups Special Low Dispersion Glass Three UD Two UD Filter Size Diameter 82 mm 82 mm Aperture Blades 9 (circular) 9 (circular) IS (CIPA Standard Correction Effect) Yes ( Up to 5 stops) Yes ( Up to 5 stops) Maximum Diameter & length approx. 88.5mm x125.7 mm approx. 88.5 mm x 126.8 mm Weight Approx. 900g Approx. 840g Key Features Edge-To-Edge Sharpness The large diameter mount and the short back focus allows a large aperture lens to be placed closer to imaging sensor. This allows the advantage of achieving high image quality due to lesser light bending to achieve low aberrations at periphery. This greatly aids to edge-to-edge sharpness. The arrangement of three glass-molded aspherical lenses and two UD lenses on RF15-35mm f/2.8L IS USM and three UD lenses on RF24-70mm f/2.8L IS USM ensure reduced lens aberrations and distortions The ASC coating on both lenses also help to suppress flaring and ghosting, which could compromise image quality Unique to both RF lenses is the customizable control ring for exposure adjustment; ISO, shutter speed, aperture or exposure compensation. The tactile control ring allows a more precise control The tiny yet powerful Nano USM focus drive system allows smooth, fast and quiet focusing Powerful Image Stabilization Both the RF24-70mm f/2.8L IS USM and RF15-35mm f/2.8L IS USM are equipped with up to 5-stop IS (As per CIPA standards), which makes hand-held shooting possible in lower light conditions where slower shutter speed needs to be used Combination IS (the in-lens optical IS combined with the in-camera 5-axis electronic IS) enhances the effects of image stabilization even further when recording videos. Create Beautiful Bokeh with Bright Aperture of f/2.8 The large and bright aperture enable users to shoot with less subject blurring at faster shutter speeds even in low light conditions, such as when photographing at night or indoors With the versatile focal length range, the RF24-70mm f/2.8L IS USM can be used for various applications ranging from night scenes to portraits. For portrait photography, the f/2.8 aperture can create a beautiful bokeh effect, enhanced by the 9-blade circular diaphragm. With the RF15-35mm f/2.8L IS USM, users can create images that utilize the ultra-wide perspective of the lens and the blurring of the large f/2.8 aperture, expressing unique views of close subjects Both lenses feature water and dust resistant construction, so they can still perform in the event of sudden rainfall during outdoor shoots. The fluorine coating on the front and rear elements of both lenses helps to easily repel oil and water stains About Canon Group Ever since its foundation in 1937, Canon is guided by the “Kyosei” philosophy of living and working together for the common good. Canon strives to create and deliver world-class products, becoming a top global corporation by diversifying into new business fields throughout the world. Focusing on optical technologies, Canon produces office equipment, consumer and professional imaging devices, network cameras, healthcare and industrial equipment. Through the close connection between its global head office in Tokyo and regional headquarters in America, Europe, Asia, Oceania and regional headquarters in Japan, Canon combines its global and local operations organically. In 1996, Canon launched its Excellent Global Corporation Plan with the goal of serving the society with advanced technologies and becoming a trustworthy and responsible corporate citizen. The year 2016 was the first year of Phase 5 of the Plan. Currently, Canon boasts a strong global presence of 376 subsidiaries all over the world, supported by 197,776 employees. (Data as of December 31, 2017) About Canon India Canon India Pvt. Ltd., a 100% subsidiary of Canon Singapore Pvt. Ltd., is a world leader in imaging technologies. Set up in 1997, Canon markets over 200 comprehensive range of sophisticated contemporary digital imaging product and solutions in India. The company today has offices and warehouses in 14 cities across India and employs over 1000 people. Canon has over 500 primary channel partners, 14 National Retail Chain partners, and over 6000 secondary retail points. Canon India till date has opened over 250 retailer stores accredited as “Image Square” across 100+ cities in the country. Canon India’s service reach extends to over 579 towns covering 18,150 PIN codes across India - which comprises of 300 Camera collection points, 16 Camera repair centers, 254 Printer repair centers, 191 Copier, Scanner and Large Format Printer Sales & Service dealers. (Data as of August 14, 2019). In sync with its corporate tagline- ‘Delighting You Always’, reinforced by World class technology, Canon offers an extended product portfolio, including copier MFDs, Managed Document Services, Fax-Machines, Printers, Document and Cheque Scanners, All-in-ones, Digital Cameras, DSLR’s, Cinematic Imaging Products, Camcorders, Cable ID Printers and Card printers catering to the multiple market segments of consumer, SME, B2B, Commercial, Government & PSUs. In 2017, the imaging leader recorded a double-digit growth.