Canon Celebrates 23rd Consecutive Year of No. 1 Share of Global Interchangeable-lens Digital Camera Market
Canon Celebrates 23rd Consecutive Year of No. 1 Share of Global Interchangeable-lens Digital Camera Market
New Delhi, 24 February 2026 – Canon Inc. announced today that the company’s interchangeable-lens digital cameras (digital SLR and mirrorless cameras) have maintained the No. 1 share1 of the global market for 23 consecutive years from 2003 through 2025.
Canon’s EOS series of interchangeable‑lens digital cameras is an imaging system based on the basic concept of “Speed, Comfort, and High Image Quality,” for which the company has developed proprietary key components, including CMOS image sensors, the DIGIC image processors, and interchangeable lenses.
Putting together a wide‑ranging product lineup, from high‑performance flagship models that are highly trusted by professionals to entry‑level models that allow users to enjoy full‑scale shooting with easy operation, as well as a rich selection of 1132 RF and EF lenses that enable a wealth of creative expression, Canon continues to support the diverse needs of customers.
During the dawn of digital SLR cameras, Canon introduced its breakthrough EOS Digital Rebel / EOS 300D / EOS Kiss Digital (product name varies by region) in September 2003. By launching this groundbreaking camera, which was competitively priced and featured a compact, lightweight design, Canon spurred growth in the digital SLR market, capturing the top share of the global market and heralding the age of digital SLR cameras.
Canon has since continued to introduce innovative products, including the professional model EOS-1D series, as well as the EOS 5D series, which played a leading role in popularising video recording with digital SLR cameras.
In October 2018, the company launched the EOS R System, which further expands the boundaries of visual expression, followed by the full‑frame mirrorless EOS R5—the world’s first3 camera to feature 8K video recording, released in July 2020, and the flagship EOS R1, released in November 2024, which combines advanced autofocus performance, high image quality, and high reliability to meet the demanding needs of professionals. Canon continues to pursue new possibilities in imaging expression.
In 2025, Canon expanded the EOS R System even further by releasing the APS‑C mirrorless EOS R50 V (May 2025), the first model in the new EOS V series that offers creative video functions, along with the full‑frame mirrorless EOS R6 Mark III (November 2025), which condenses excellent shooting performance into a single camera to meet the wide‑ranging needs of advanced amateur users.
In addition, Canon released seven models of RF lenses4 in 2025. Through these continued efforts to enhance the EOS R System, Canon secured the No. 1 global market share for interchangeable‑lens digital cameras for the 23rd consecutive year since 2003.
Going forward, Canon will continue to refine its proprietary imaging technologies while bringing fulfilment and excitement to people’s daily lives as well as promoting the spread of photo and video culture by providing products, services, and solutions that meet its customers’ diverse needs.
About Canon Inc.
Canon Inc., headquartered in Tokyo, Japan, is a leader in the fields of professional and consumer imaging equipment, industrial equipment, and information systems. Canon’s extensive range of products includes production printers, multifunction office systems, inkjet and laser printers, cameras, video and cinematography equipment, network cameras, medical systems and semiconductor-manufacturing equipment. Originally established in 1937 as Precision Optical Industry, Co., Ltd., a camera manufacturer, Canon has successfully diversified and globalized to become a worldwide industry leader in professional and consumer imaging systems and solutions. With about 165,000 employees worldwide, the Canon Group includes manufacturing and marketing subsidiaries in Japan, the Americas, Europe, Asia and Oceania; and a global R&D network with companies based in the United States, Europe, Asia and Australia. Canon’s consolidated net sales for fiscal 2025 (ended December 31, 2025) totalled USD 29.5 billion (at an exchange rate of JPY157=U.S.$1). Visit the Canon Inc. website at: global.canon
About Canon India
Canon India Pvt. Ltd. is the sales and marketing subsidiary of Canon Inc., a world leader in imaging technologies. Having started its operations in 1997, Canon India markets a comprehensive range of sophisticated contemporary digital imaging products and solutions in India. The company today has offices in 10 cities across India with merchandise warehousing facilities at 4 location and employs over 1000 staff and over 850 channel partners. Canon India enjoys a vast retail presence across the country through Image Square stores, PIXMA Zones, and BIS Lounges. Canon India’s service reach extends to over 632 towns covering 19,000+ PIN codes across India – which comprises of 349+ Camera collection points, 15 Camera repair centers, 325+ Printer repair centres, 197 Copier, Scanner and 81 Large Format Printer Sales & Service dealers. (Updated as of July 2025) In sync with its corporate tagline- ‘Delighting You Always’, reinforced by World-class technology, Canon offers an extended product portfolio, including Digital Production Printers, Large Format Printers, Commercial Printers, Multi-Functional Devices, Managed Document Services, Inkjet & Laser Printers, Document and Cheque Scanners, Digital Cameras, DSLRs, Mirrorless cameras, Cinematic Imaging Products and Surveillance cameras catering to the multiple market segments of consumer, SME, B2B, Commercial, Government & PSUs.
1 Based on a Canon survey
2 Types of lenses sold vary according to each market. Includes 4 types of extenders. Among lenses announced as of February 24, 2026.
3 Among digital interchangeable‑lens cameras released prior to July 8, 2020. Based on a Canon survey
4 RF lenses released in 2025 (including RF Cinema lenses) are: RF16‑28mm F2.8 IS STM (February 2025), RF20mm F1.4 L VCM (April 2025), RF75‑300mm F4‑5.6 (May 2025), RF‑S14‑30mm F4‑6.3 IS STM PZ (July 2025), RF85mm F1.4 L VCM (September 2025), CN5×11 IAS T/R1 (November 2025), RF45mm F1.2 STM (November 2025)—for a total of seven models
