Canon India Unveils She #CANwithCanon Campaign Championing Every Day Action for Women’s Empowerment
Reiterates commitment to women through its campaign addressing workplace equality, pay parity and work-life balance
India, 7th March 2025: This International Women’s Day, Canon India is not just celebrating women, it is spotlighting the importance of taking action to accelerate change, through its ‘She #CANwithCanon’ campaign. Aligned with the international Women’s Day theme of ‘Accelerate Action’, the campaign aims to highlight that women empowerment shouldn’t be a momentary commitment but instead focused on creating systematic, sustainable opportunities that enable women to thrive personally and professionally.
The campaign features a powerful video showcasing the challenges women face every day and reinforces Canon India’s commitment to taking concrete steps that ensure gender equality and inclusive progress. It celebrates women as inspiring ambassadors and key pillars of success, emphasizing that inclusivity is not just a policy, but a practice. With a long-standing commitment to fueling growth, the campaign spotlights progressive initiatives such as Leadership & Mentorship programs that pair women leaders with newcomers to foster their professional development. The De-Light initiative ensures office lights are turned off at 5:30PM to promote work-life balance, while dedicated cab services enable safe commutes for women employees.
With hybrid working options and flexible working hours implemented since 2002, and a ‘Health 1st’ philosophy, Canon India has created an environment where women can grow professionally without compromising personal responsibilities and wellbeing. A two-month walkathon has been introduced to inspire a lifetime of wellbeing among employees, partners, and the community at large, while symbolizing the collective steps taken towards long-lasting change.
Speaking on the campaign, Mr. C. Sukumaran, Senior Director, Product & Communication, Canon India said, “At Canon, empowering women goes beyond celebrating achievements – it’s about fostering an environment where our workforce can succeed, both personally and professionally. Through ‘She #CANwithCanon,’ we are stressing on the importance of real change, ensuring that equality is not an aspiration but a lived reality. By mentoring, supporting, and investing in women, every single day, we pave the way for stronger, more diverse leadership and success.”
Building upon the momentum of the 'I#CANwithCanon' campaign, which showcased how Canon's solutions have empowered individuals and businesses, 'She #CANwithCanon’ reaffirms the organization’s dedication to fostering a culture where women are empowered to thrive. By continuing to champion positive attitudes and equal opportunities, we aim to inspire a future where every woman can confidently say, “I CAN.”
About Canon Inc
Canon Inc., headquartered in Tokyo, Japan, is a leader in the fields of professional and consumer imaging equipment, industrial equipment, and information systems. Canon’s extensive range of products includes production printers, multifunction office systems, inkjet and laser printers, cameras, video and cinematography equipment, network cameras, medical systems and semiconductor-manufacturing equipment. Originally established in 1937 as Precision Optical Industry, Co., Ltd., a camera manufacturer, Canon has successfully diversified and globalized to become a worldwide industry leader in professional and consumer imaging systems and solutions. With about 170,000 employees worldwide, the Canon Group includes manufacturing and marketing subsidiaries in Japan, the Americas, Europe, Asia and Oceania; and a global R&D network with companies based in the United States, Europe, Asia and Australia. Canon’s consolidated net sales for fiscal 2024 (ended December 31, 2024) totalled USD 28.54 billion (at an exchange rate of JPY158=U.S.$1). Visit the Canon Inc. website at: global. Canon
About Canon India
Canon India Pvt. Ltd. is the sales and marketing subsidiary of Canon Inc., a world leader in imaging technologies. Having started its operations in 1997, Canon India markets a comprehensive range of sophisticated contemporary digital imaging products and solutions in India. The company today has offices in 10 cities across India with merchandise warehousing facilities at 4 location and employs over 1000 staff and over 850 channel partners. Canon India enjoys a vast retail presence across the country through Image Square stores, PIXMA Zones, and BIS Lounges. Canon India’s service reach extends to over 632 towns covering 19,118 PIN codes across India – which comprises of 349+ Camera collection points, 15 Camera repair centres, 320+ Printer repair centres, 183 Copier, Scanner and 120 Large Format Printer Sales & Service dealers. (Updated as of Jan 2025)
In sync with its corporate tagline- ‘Delighting You Always’, reinforced by World-class technology, Canon offers an extended product portfolio, including Digital Production Printers, Large Format Printers, Commercial Printers, Multi-Functional Devices, Managed Document Services, Inkjet & Laser Printers, Document and Cheque Scanners, Digital Cameras, DSLRs, Mirrorless cameras, Cinematic Imaging Products and Surveillance cameras catering to the multiple market segments of consumer, SME, B2B, Commercial, Government & PSUs.