Canon India’s Cinema and Pro DV project ‘Future Broadcasting’ hosts its 9th Edition in Bengaluru

    Exhibiting best world of cinema technology in association with leading industry partners like Avid/Real Image, LiveU and Atomos, Future Broadcasting, witnesses today a houseful audience

    India, August 01, 2018: Inaugurating the ninth edition of Canon India’s extensive Cinema and Pro DV project ‘Future Broadcasting’, Bengaluru is all set to welcome the future of cinema trends. The project accomplished in collaboration with leading industry experts, including Avid/Real Image (a division of Qube Cinema Technologies), LiveU, G-Technology from Western Digital and Atomos, witnessed a series of workshops and events, designed to give hands on experience on products like Cinema EOS C200, Cinema EOS C300 Mark II and XA 15 & XF 405 along with ME20F-SH(Multi-purpose camera.)With a firm focus on its objectives, the project got industry experts to demonstrate the workflow of these superlative solutions, confirming that these solutions will lead the forthcoming trends in the Cinema and PRO DV segment.

    The first leg of the workshop was organized in Guwahati and Imphal respectively in January 2018. The subsequent events were planned in Bhubaneshwar on February 19, followed by Kolkata on February 21st and Jaipur on March 18th. Following the success of the project in National Capital on 27th of April, Hyderabad on the 30th of May and Chennai on 1st June , the project now ventures into Bengaluru and will be followed by Kochi.

    Commenting on the growing trend and demand for better solutions in Cinema and PRO DV segment, Mr. Eddie Udagawa, Vice President, Consumer Imaging and Information Centre, Canon India, said,“We are elated to bring our trailblazing project ‘Future Broadcasting’ to Bengaluru, an endeavor towards expanding our portfolio and tap the mainstream cinema business all over India, including eminent, producers, broadcasters and renowned documentary film makers. In line with our commitment towards, ‘offering the best of imaging experience’, we have also partnered with leading industry players, who further confirm the status quo of our cinema solutions in the near future. With fiuture broadcasting, we have been able to take our leading-edge solutions in Cinema and Pro DV segment to every corner of the country. Being a city filled with diversity and rich heritage, Bengaluru becomes a great spot for Future Broadcasting.”

    Talking about their partnership with Canon, Sathish Kumar.P, General Manager of Real Image (a division of Qube Cinema Technologies), said,“Future Broadcasting has been a perfect platform for us to showcase an overview of the Avid Media Composer editing application and Avid Newsroom workflows, Avid Storage, Asset Management, Cloud based and Social Media Workflows. We will also showcase Media Composer | First. The free-to-use Media Composer | First provides users with a comprehensive yet simple editing toolset with many of the same features and functionality that award-winning Media Composer editors rely on, in a new powerful, streamlined interface.”

    Talking about the evolution of video transmission units and its association with Canon, Yaal Eshel, VP Sales, LiveU said, “We’re glad to partner with Canon and Avid to present our latest solutions, including the LU600 HEVC, offering unmatched quality and reliability for newsgathering, sports and any other live video productions Ever since the invention of cellular bonding in 2006, and the launch of LiveU’s portable live video transmission units, it has replaced the SNG trucks, offering better mobility and cost-effectiveness for global newsgathering. We will also demonstrate LiveU Solo, our cost-effective plug-and-play device bringing broadcast-quality live streaming to the online market.”

    Another integral partner for the ninth edition of Future Broadcasting is Atomos, an Australia based organisation, making high quality camera monitors and recorders. Speaking at the occasion, Mr. Dilip Kathuria, CEO, Atomos, said, “We are delighted to associate with Canon and exhibiting our CDM Technologies and Solutions (CDMTS) at ‘Future broadcasting’. The idea behind this association is to not only showcase the future of cinema technology, but also the associated technologies required to sustain the production. We will also demonstrate LiveU Solo, our cost-effective plug-and-play device bringing broadcast-quality live streaming to the online market.”

    Commenting on the importance of storage, Khalid Wani – Director – Channel Sales, India, Western Digital, said,“With an aim to empower professionals to capture their dreams, enhance their storytelling, and bring to life their moments of inspired creativity,we enable content creators to capture and tell their stories. Future Broadcasting is an ideal opportunity for us encompassing everything that has to do with cinema and filming and storage is an important part of the whole process.”

    About Canon Group

    Ever since its foundation in 1937, Canon is guided by the “Kyosei” philosophy of living and working together for the common good. Canon strives to create and deliver world-class products, becoming a top global corporation by diversifying into new business fields throughout the world. Focusing on optical technologies, Canon produces office equipment, consumer and professional imaging devices, network cameras, healthcare and industrial equipment. Through the close connection between its global head office in Tokyo and regional headquarters in America, Europe, Asia, Oceania and regional headquarters in Japan, Canon combines its global and local operations organically. In 1996, Canon launched its Excellent Global Corporation Plan with the goal of serving the society with advanced technologies and becoming a trustworthy and responsible corporate citizen. The year 2016 is the first year of Phase 5 of the Plan. Currently, Canon boasts a strong global presence of 367 subsidiaries all over the world, supported by 197,673 employees. (Data as of December 31, 2016)

    Canon in India

    Canon India Pvt. Ltd., a 100% subsidiary of Canon Singapore Pvt. Ltd., is a world leader in imaging technologies. Set up in 1997, Canon markets over 200 comprehensive range of sophisticated contemporary digital imaging product and solutions in India. The company today has offices and warehouses in 14 cities across India and employs over 1000 people. Canon has over 500 primary channel partners, 14 National Retail Chain partners, and over 6000 secondary retail points. Canon has 254 own retail stores accredited as “Image Square” across 122 cities in the country. Canon India’s service reach extends to over 580 towns covering 17,258 PIN codes across India - which comprises of 191 Camera collection points, 18 Camera repair centres, 242 Printer repair centers, 162 Copier, Scanner and Large Format Printer Sales & Service dealers. (Data as of July 31, 2018)

    In sync with its corporate tagline- ‘Delighting You Always’, reinforced by World class technology, Canon offers an extended product portfolio, including copier MFDs, Managed Document Services, Fax-Machines, Printers, Document and Cheque Scanners, All-in-ones, Digital Cameras, DSLR’s, Cinematic Imaging Products, Camcorders, Cable ID Printers and Card printers catering to the multiple market segments of consumer, SME, B2B, Commercial, Government & PSUs. In 2017, the imaging leader recorded a double digit growth.

     

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    Anu Sharma
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